The rise of the Execution Management System

What separates AltaVista and Google? Faraday Future and Tesla? Blockbuster and Netflix? Some of those companies beat their illustrious competitors to market, some had more money and experience, but the story of business winners and losers often boils down to one thing: execution. No matter how good your ideas are, if you cannot out-execute your competition, you are destined to be overtaken and eventually crushed. But what is execution in a business context? It comes down to process.

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Written by Celonis.