Celonis Appoints Ashling Kearns as Global GTM COO to Drive Seamless Go-to-Market Execution

NEW YORK and MUNICH, February 13, 2025 – Celonis, the global leader in Process Mining and Process Intelligence, today announced that Ashling Kearns has been appointed Global GTM Chief Operating Officer (COO), expanding her current role as Senior Vice President of Marketing. In this new capacity, Kearns will drive go-to-market (GTM) execution, aligning sales, marketing, and customer success functions to accelerate business growth and help customers harness the power of Process Intelligence and AI to maximize business performance.

As Global GTM COO, Kearns will oversee key strategic functions, including Marketing, Customer Experience, Sales Enablement, Sales & Customer Programs, and a newly established Community Engagement team. Working closely with Celonis’ leadership, she will focus on streamlining company priorities that will help companies continue to unlock billions in value with the Celonis Process Intelligence platform.

“Ashling’s leadership and strategic vision have already made a significant impact on Celonis, our customers, and partners as well as on her fellow Celonauts. Her ability to seamlessly integrate marketing, sales, and customer success functions will continue to be a driving force in scaling Celonis’ go-to-market operations,” said Carsten Thoma, President and Board Director at Celonis. “We are excited to see her take on this expanded role and continue to deliver even greater value to our customers, partners and other stakeholders.”

"Celonis is at the forefront of an incredibly exciting shift in how businesses operate. By streamlining our GTM operations, we're going to make it even easier for our customers to see the value that Process Intelligence and AI can bring to their business. The real magic at Celonis is in how we bring together our innovative Process Intelligence platform, our customers, and our partners, and I'm excited to continue building on the great work we've already done,” said Ashling Kearns, Global GTM COO at Celonis.

Since joining Celonis in early 2023, Kearns has played a pivotal role in shaping the company’s marketing strategy. She has been instrumental in elevating Celonis’ market impact, with a focus on enhancing brand visibility, driving demand generation across regions, improving customer success, and fostering cross-functional collaboration.

With more than 20 years of experience in the tech industry, Kearns previously held senior leadership roles at Salesforce, including Tableau, as well as key positions at BT Global Services, Microsoft, and Avanade. Her deep expertise in go-to-market strategy, sales execution, and marketing leadership will be critical in aligning Celonis’ GTM initiatives and accelerating business growth.

For more information on Celonis and its leadership team, visit celonis.com.

About Celonis

Celonis makes processes work for people, companies and the planet. The Celonis Process Intelligence Platform uses industry-leading process mining and AI technology and augments it with business context to give customers a living digital twin of their business operation. It’s system-agnostic and without bias, and provides everyone with a common language for understanding and improving businesses. Celonis enables its customers to continuously realize significant value across the top, bottom, and green line.

Celonis is headquartered in Munich, Germany, and New York City, USA, with more than 20 offices worldwide.

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